aveda men pure-formance

DIFFERENT BY NATURE  |  MADE FOR MEN

Simplicity + high performance = the art of grooming.
The simple equation to looking—and feeling—your best

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Pure-Formance Shampoo

Pure-Formance Conditioner

Grooming Clay

Thickening Paste

High-performance conditioner works together with pure-formance™ shampoo to refresh scalp, condition hair and add a healthy shine

High-performance shampoo works together with pure-formance™ conditioner to refresh and revive scalp while cleansing, conditioning and moisturizing hair

Creates texture with a strong, pliable hold and matte finish. Lightweight formula gives you control to create any style

Instantly thickens hair and adds pliable hold to create any style

75ml $27

300ml $25  |  1000ml $67

300ml $26

75ml $27

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Pomade

Grooming Cream

Firm Hold Gel

Liquid Pomade

Creates definition with a medium level of hold. Moisture-rich formula conditions, controls and delivers natural, healthy-looking shine

Provides strong, pliable hold with excellent control. Water-based, non-greasy formula hydrates, while adding texture and definition

Lightweight styling gel delivers maximum hold, control, definition and shine. Contains UVA protectors to help shield hair from dying effects of the sun

Delivers moderate hold while maintaining natural movement. Unique lightweight liquid complex helps seal in moisture, adds control and shine without weighing hair down

150ml $27

75ml $27

125ml $27

200ml $27

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